Client: Koning Boudewijn Stichting
On Tuesday the 10th of May 2011, Steunraad Antwerpen hosted their 16th gala night for the King Baudoin Foundation. For years now, this organization is doing an excellent job in fundraising for welfare and wellbeing projects in and around Antwerp. But it was time for a radical change of their somewhat traditional and stiff communication approach.
Gonzales created an open black box, containing a colorful piece of art, that represented every supported organization. This work was displayed at the gala night and was distributed amongst all visitors in the shape of wrapping paper.
Princess Mathilde and Prince Filip liked our work. Or, as Prince Filip so eloquently said: ‘J’aime le goût de ça.’